
The Ambassador described various aspects of the bilateral relations and prospects of strengthening relations in new areas of cooperation. On trade flow, Johan Frisell said he is here to boost trade flows in both directions, from Bangladesh to Sweden and from Sweden to Bangladesh. He also described the cooperation in Bangladesh’s health, education and women’s empowerment and laid emphasis on making the achievements sustainable. The Ambassador also highlighted activities of SIDA – Swedish International Development Cooperation Agency – which is encouraged to develop and apply innovative forms of cooperation and financing, including results-based aid.
Talking about cooperation in the RMG sector, he said H&M, the Swedish multinational retail-clothing company known for its fast-fashion clothing for men, women, teenagers and children, buys annually RMG worth US$ 5 billion from Bangladesh. Meanwhile, the results strategy for Sweden’s international development with Bangladesh says inclusive and sustainable growth is an important condition for Bangladesh to make progress in its quest to become a middle income country, according to #thenewscompany.